1. Science World: Quiz show  permalink

Science World: Quiz show
Ivan / Ads of the World

A new spot from Rethink for Vancouver's Science World stars the world's most single-minded game show contestant. Did you know what your brain is made of? Yes? You should go on a game show! Advertising Agency: Rethink Communications, Vancouver, Canada Creative Directors: Chris Staples, Ian Grais Art Director: Chad Kabigting Copywriter: Rob Tarry ...

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Ivan / Ads of the World
Science World: Quiz show Science World: Jason   —  You see better when you’re scared. Science World. We can explain. Advertising Agency: Rethink Communications, Vancouver, Canada Creative Directors: Chris Staples, Ian Grais Art Director: Chad Kabigting Copywriter: Rob Tarry Photographer: The Orange Apple for “Bungee Baby”, Patrick Norman for “Clown Jump” and “Jason” Published: July ...

Ivan / Ads of the World
Science World: Quiz show Science World: Bungee baby   —  Daredevils are born loving fear. Science World. We can explain. Advertising Agency: Rethink Communications, Vancouver, Canada Creative Directors: Chris Staples, Ian Grais Art Director: Chad Kabigting Copywriter: Rob Tarry Photographer: The Orange Apple Published: July 2009

2. Companies Increased Social Media Efforts in 2010  permalink

Companies Increased Social Media Efforts in 2010
Shawn Collins / Affiliate Marketing Blog

Most companies are planning to invest more in social media next year but are struggling to find the time and resources to manage their activity, according to new research from Econsultancy. The Social Media and Online PR Report, published by Econsultancy in association with bigmouthmedia, is based on a survey of more than 1,100 companies and [...]

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Www.pbs.org
Companies Increased Social Media Efforts in 2010 5Across: Social Media Marketing 101   —  There's a new series of demands being made in company meetings everywhere: "What is our social media strategy? What are we doing on Facebook and Twitter? I want followers and fans, and I want them now!"

Marc meyer / Direct Marketing Observations
Companies Increased Social Media Efforts in 2010 Social Media Thought For The Day #1   —  Participation within a social network is a good thing. Share this Post

3. Reebok Promotes New Shoes with Talking Boobs  permalink

Chas / ChasNote

4. Fix that shoe  permalink

Fix that shoe
Noreply / Guerrilla Marketing defined

Nice little guerrilla marketing effort for Nika Design in Vancouver, Canada. Even though people are directed there for a "shoe repair," it appears that Nika can also easily sell them a new pair of shoes or boots. Via: Rogier.fm

5. Thanksgiving Replay Fueled by Gatorade  permalink

Thanksgiving Replay Fueled by Gatorade
Duncan / The Inspiration Room

Gatorade has sponsored the replay of a football game between the Easton High Red Rovers and the Phillipsburg High State Liners, two rival football teams whose Thanksgiving Day 1993 game ended in a tie. The original 1993 team members (now in their 30s) were given the chance to square off again. In a campaign developed by [...] © 2009 The ...

6. Black Friday 2009 Deals  permalink

Black Friday 2009 Deals
Steve Fisher / Network Solutions

Yesterday here in the United States we celebrated Thanksgiving Day (celebrated in Canada on the second Monday of October) where we shared literally a feast of food. The day after Thanksgiving Day is the unofficial start of the holiday shopping season. Almost everyone calls it “Black Friday”. Stores have crazy sales, in some places ...

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Samuel D. Bradley / Communication
Black Friday 2009 Deals Black Friday an Exercise in Absurdity   —  Today is Black Friday, the time of year when Americans drive capitalism to excess and retailers pray that their sales finally push their books out of the red and into the black. Yet I cannot find a single redeeming feature of this shopping extravaganza. Instead, Black Friday seems to be a sociological and economic case study [...]

FutureLab / Marketing
Black Friday 2009 Deals Keep a Friend Home on Black Friday   —  I can all but guarantee that someone you know and care about is planning to go shopping on the day after Thanksgiving. You need to intervene. Black Friday is a contrived, customer-hostile, bait-and-switch, potentially deadly symptom of what's wrong with bricks and mortar retailing. A handful of grotesquely low prices on a smaller handful of ...

7. Snoop Dogg on personal branding  permalink

Edustir.com

He talks about establishing himself in a competitive marketplace, being authentic, maximizing opportunities and the importance of social media to maintaining relevance and how failure shaped his career, too.

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Dan Schawbel / Personal Branding Blog
Snoop Dogg on personal branding Personal Branding Interview: Jason Fried   —  Today, I spoke to Jason Fried, who is the co-founder and President of 37signals.    In this interview, Jason talks about how simplicity is so important when it comes to products, his views on personal branding, web 2.0, the future, and more. Your brand is based on simplicity and your products represent that. Why is simplicity [...] Related ...

8. Afterparty with the #Eurobest 2009 Awards Ceremony Winners - Short clip  permalink

Afterparty with the #Eurobest 2009 Awards Ceremony Winners - Short clip
Dabitch / Adland

Home » Adland » ad awards and meetups » Afterparty with the #Eurobest 2009 Awards Ceremony Winners - Short clip

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Dabitch / Adland
Best Media Winner - Eurobest 2009 Awards Ceremony - LIVE Broadcast   —  Home » Adland » ad awards and meetups » Best Media Winner - Eurobest 2009 Awards Ceremony - LIVE Broadcast

Dabitch / Adland
Best Outdoor Winner - Eurobest 2009 Awards Ceremony - LIVE Broadcast   —  Home » Adland » ad awards and meetups » Best Outdoor Winner - Eurobest 2009 Awards Ceremony - LIVE Broadcast

9. On Drucker...  permalink

Andy lark / Andrew Lark

Inc. captures some of the essential thoughts from Drucker... including some you might not have come across... Zen: In 1998, when the writer Harriet Rubin interviewed Drucker at his home forInc., he showed her this passage from a book on...

10. Write in Your Blog  permalink

Www.greatfallstribune.com

Service Your browser’s security settings are preventing some features from appearing. See instructions for fixing the problem.

discussions

11. How Could New Ideas Change Education  permalink

How Could New Ideas Change Education
Chrisbrogan / Chrisbrogan.com

The other day, I went to MTV Networks to hang out with Kenny Miller and I dragged along my friend Faith Legendre from Webex/Cisco. I had no idea what Kenny would share with me. A visit with him is serendipitous as Kenny is MTVN’s “cool hunter” guy. He fixes weird things. He finds new [...]

12. Honda Jazz Fits Anything You Can Imagine  permalink

Honda Jazz Fits Anything You Can Imagine
Duncan / The Inspiration Room

Honda Australia is promoting the Honda Jazz as the versatile vehicle of choice with “Imagination”, a television commercial using 1.4 million virtual megablocks. The commercial demonstrates the car’s interior space and versatility using the language of a strikingly familiar object -- a child’s plastic block. More than a ...

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Mumbrella / MUmBRELLA
Honda Jazz ad is stop animation child’s play   —  Sydney agency 303 and director Kris Moyes have created this stop animation ad for the Honda Jazz: The agency says the process involved 1,469,333 CGI children’s toy blocks. The ad breaks this Sunday. Credits: Creative Director: Julian Watt Art Director: Bryan Dennis Copywriters: Gary du Toit and Deborah Frenkel MD/Strategy: Jon McKie ...

13. Advertising Recession Shows Signs Of Recovery  permalink

Advertising Recession Shows Signs Of Recovery
Www.huffingtonpost.com

After pummeling traditional media companies for nearly two years, the advertising recession is showing signs of a recovery. TV networks -- including Fox, CBS and ABC and such leading cable channels as TNT, TBS, USA, Bravo and Fox News Channel -- have benefited the most as advertisers have been snapping up available commercial spots and agreeing ...

discussions

14. How To Tell a Story: Kramer’s Pinky Toe  permalink

James Sherrett / AdHack Blog

Whether you’re a fan a Seinfeld or not, the scene above with Kramer telling the story of the rescue of the pinky toe is a classic example of how to tell a story. As both a set piece, without any of the rest of the story or any background on the characters, it’s brilliant. And as [...]

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Www.blendthisbook.com
Tell Your Story   —  Want to be in the book? We’re looking for stories about how you, or someone you know, with a business or a personal brand, is using, or has used attention getting techniques to be successful.

15. Two easy steps to conquering your fear of PageRank  permalink

Two easy steps to conquering your fear of PageRank
Affilorama

PageRank (also referred to as PR) has been with us for awhile now and it seems the years have bred a host of stories: some true, some urban legend and others a mix of the two. This doesn't surprise us – anything that has to do with Google and SEO is bound to be misunderstood or misinterpreted simply because Google guards its results formula ...

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Aliya Zaidi / the Econsultancy blog
Hard graft is needed to make social media pay   —  Many companies are enthusiastic about social media but are struggling to get real value, according to Econsultancy research published this week. The good news for companies is that investment in time and resources can pay dividends ... provided that the strategies and tactics employed are closely aligned with business objectives. The results of ...

16. Earning profits with Articles : How Much am I able to Make?  permalink

Earning profits with Articles : How Much am I able to Make?
Tmccar99 / Web Marketing Advice

DigiBizPro Review and Bonus   How much you can make from placing articles and affiliate links on your website differs from person to person.  How much you’re able to make will depend typically on how successful your website is.  This suggests getting good search engine listings thru SEO efforts, making your website enjoyable and ...

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Tmccar99 / Web Marketing Advice
Making profits with Articles : Finding a Writer   —  DigiBizPro Review Finding the proper freelance writer to supply your money generating articles can take a little bit of time , even so, if you find one that can simply take on another regular client and the two of you work’re well together, then that one difficult search will turn into plenty of rewarding [...]

17. They told me to SELL THIS WAY!  permalink

They told me to SELL THIS WAY!
Mtlb / Make the logo bigger

Man I hope Tyler & Co. got a shitload of money for this. As one commenter said on YouTube: “Ok ANY remake would butcher WTW people, let's get over that. I think it’s cute they used it like this. ^_^” Uh, no. Please, just return to the group home. The only mildy* acceptable version was Run DMC’s mix. Otherwise, this one just about ...

18. Femmes' Ritchie reacts to Wendy's chili commerical controversy  permalink

Femmes' Ritchie reacts to Wendy's chili commerical controversy
Www.onmilwaukee.com

Femmes' bassist and Milwaukee native Brian Ritchie, who now lives in Australia, took a moment to post a Talkback to my blog. He wrote: "For the fans who rightfully are complaining about the Wendy's burger advertisement featuring Blister in the Sun, Gordon Gano is the publisher of the song and Warners is the record company. When they agree ...

discussions

19. Rethinking Old Media “Laws”  permalink

Rethinking Old Media “Laws”
Davezilla / The Next Engine

Several models exist for measuring reach that are traditionally used by agencies: Sarnoff’s Law, Metcalfe’s Law and Reed’s Law. These laws have been touted as the best way to measure media effectiveness for some time, and many agencies are attempting to apply them to social media efforts. But how effective are these laws? More importantly, [.

20. Confessions of a Public Speaker- Video Book Review  permalink

Confessions of a Public Speaker- Video Book Review
Chrisbrogan / Chrisbrogan.com

While at Web 2.0 Expo, I was handed a copy of Scott Berkun’s great new book, Confessions of a Public Speaker (affiliate link). I’ve seen Scott speak a few times before, and he knows his stuff. Add to this his sense of humor, plus the fact that pretty much everyone can stand to learn some [...]